Search for dissertations about: "value creation"

Showing result 1 - 5 of 293 swedish dissertations containing the words value creation.

2. 1. Deconstructing value : The role of resource access in determining value processes and value outcomes at different stages of the consumption journey

   Author : Kerry Chipp; Esmail Salehi-Sangari; Matthew Robson; KTH; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consumer value journey; institutional arrangements; resource access; value creation outcomes; value creation processes; value deconstruction; value-in-acquisition; value-in-destruction.; Business Studies; Företagsekonomi; Industriell ekonomi och organisation; Industrial Economics and Management;

   Abstract : Defining value has been an ongoing task for marketing scholars. Some researchers assert that the difficulty of gaining consensus on value is because value is multidimensional while the discipline attempts to view it holistically. READ MORE

4. 2. Developing collaborative customer-supplier relationships through value co-creation

   Author : Nina Hasche; Claes Hultman; Björn Bjerke; Örebro universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; value co-creation; perceived value; expected value; desired value; unanticipated value; received value; business markets; customer-supplier relationships; collaboration; Business studies; Företagsekonomi; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; Business Studies; Företagsekonomi;

   Abstract : The purpose of this study is to create understanding of the value co-creating process in business relationships, where the dyadic relationship is in focus and both the customer’s and the supplier’s view of the value co-creating process is of interest. In the introductory chapter, it is assumed that the ultimate goal of business logic is to create value, and value co-creation can be regarded as the essential reason why a customer and a supplier engage in a business relationship. READ MORE

5. 3. Value co-creation as practice : On a supplier's capabilities in the value generation process

   Author : Sarah Wikner; Ethel Brundin; Susanne ; Hertz; Björn Axelsson; Jönköping University; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Value co-creation; value-in-use; dynamic capabilities; supplier-customer relationships; Business studies; Företagsekonomi;

   Abstract : How can suppliers contribute to their customers’ value creating processes? Although this question is crucial for firms’ collaboration with customers and for their competitiveness, it is not clear how firms co-create value with their customers. Research on value co-creation has increased notably the last years. READ MORE

6. 4. Managing Value Creation and Appropriation

   Author : Joakim Björkdahl; Chalmers tekniska högskola; []
   Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Strategy; ICT; Innovation; Value creation; Manufacturing companies; Diversification; Business model; Value appropriation; Competencies;

   Abstract : This thesis investigates how large Swedish manufacturing companies try to create value and appropriate financial returns by renewing their product offerings through the integration of Information and Communication Technologies (ICTs) in their established product categories, and the related challenges and opportunities this produces.While much attention has been given to the technology dimension of diversification, the economic and commercial domains have been rather ignored in the literature. READ MORE

7. 5. Fit in to stand out : An experience perspective on value creation

   Author : Claes Högström; Anders Gustafsson; Bård Tronvoll; Martin Löfgren; Bo Edvardsson; Thorsten Gruber; Karlstads universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; use value; consumer experiences; value creation; strategic schemas; attractive quality; Business Administration; Företagsekonomi;

   Abstract : In order to grow and survive, a firm must create value with consumers in ways that both fit in with consumer demands and stand out from competitors. Focusing on and understanding consumer and firm assessments of value and creation of value has become a central scope in the contemporary strategic management and marketing literature for understanding and explaining firm survival and success. READ MORE